Social networking sites have many benefits to offer. It has now become one of the necessities of humans. With people as social animals, yearning to interact and experience globalized network these sites are like oxygen to our social needs. Secondly, social media is far more affordable than the traditional one when it comes to the advertising industry; and the support of a larger and diversified audience is always an X-factor. And most importantly, it is far more approachable in terms of seeking service.