Dipanjan
Sports should be incentivized with marketing and strategic business driven benefits
Over the past decade, there have been a plethora of changes in the sporting world, especially in India. The rise of new digital platforms and technologies has added an absolutely new dimension in how sport is perceived as today. The same has brought about abundant opportunities for businesses to exploit. The advent of various leagues across various disciplines like...
6 Offbeat Getaways from Kolkata
A getaway from the city of joy usually means a trip to popular destinations like Digha and Darjeeling, which attract millions of tourists over the year. Choosing less crowded places could be great fun and one might even come across something completely unexpected. Here’s a list for all the solitude seekers, who like to spend time away from the...
Major Football Tournaments in India
Football is the second most popular sport in India after cricket. The beautiful game is watched and admired by millions across the country. If statistics are to be believed, India has a fan base of 170 million, which is indeed baffling. Football has always been popular in states like West Bengal, Kerala, Goa, Mizoram, Tripura etc. where regional leagues...
The importance of sports in harnessing the power of the youth
Sport, as we know, is an integral part of our lives. Somehow or the other, we all are connected to sports; be it watching it on the Television, reading about it in the newspapers or taking part in it. Sportsmen are idolized, some are even worshipped. Sports have a tremendous ability to lead the path in nation building, be...
Corporate social responsibility spends in sports can ignite sports development in India
While going through my Company Law book today, I came across a very interesting section- It read Section 135 (Corporate Social Responsibility). According to the book, Corporate Social Responsibility (CSR) is a company’s sense of responsibility towards the community and environment (both ecological and social) in which it operates. CSR is closely linked with the principles of Sustainable Development,...